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Little Greene & Breast Cancer Awareness Month

At Little Greene, we are proud supporters of Breast Cancer Awareness Month. For many years, we have pledged our support for breast cancer charities by donating proceeds from the sale of every tin of paint and roll of wallpaper sold throughout October.

Read about our latest campaign

And see which charities we supported for Breast Cancer Awareness Month 2024

Help us to support Breast Cancer Awareness charities

To increase our annual donations to breast cancer charities, simply make a purchase during the month of October. Whether you buy online or in-store, we’ll make a donation for every single tin of paint and roll of wallpaper that we sell. 

Taking part in the campaign won’t cost you any extra. We pledge a percentage of the sale of every tin of paint and roll of wallpaper to our chosen charities across Europe. Browse our paint and wallpaper collections.

If you want to show a little extra support, consider purchasing our limited-edition Sample Pot Pin Badge. All proceeds from the sale will be donated to our partner charities.

A charity partnership close to our hearts

A family-run business, we work closely with charities and partners that mean a lot to us. We’re committed to supporting Breast Cancer Awareness Month every year. We promote Breast Cancer Awareness Month through our showrooms, via our stockists, and online.

Little Greene also supports breast cancer charities in the Republic of Ireland and across Europe.

"It’s a real privilege to be able to support this wonderful group of charities up and down the country. They offer the much-needed help for those affected by breast cancer. There are several charitable organisations doing exceptional work raising funds for cancer research. Our focus with this campaign is to ensure no-one goes through treatment without somewhere to turn to for emotional support.

Aided by our fantastic stockists and customers nationwide, I’m confident we will have another hugely successful year raising funds for these precious services."

David Mottershead, Founder & MD Little Greene.

The charities we support during Breast Cancer Awareness Month

Charities we have been delighted to support include:

As well as donating proceeds from our sales each year, we have also donated physical resources to some of these charities. We pledged more than 200 litres of paint to transform a support centre for Future Dreams and also donated paint to renovate Future Dreams House, a breast cancer support centre based in London.

See how we participated in Breast Cancer Awareness Month last year

Our charities for Breast Cancer Awareness Month 2024

In 2024, we continued our annual campaign in support of Breast Cancer Awareness Month by donating a proportion from the sale of every tin of paint and roll of wallpaper to our chosen charities across Europe. We were proud to raise £30,000 and hope to exceed that amount this year.

Learn more about our other not-for-profit partnerships, such as our work with the National Trust.

Alternatively, join the Think Pink campaign by browsing our red and pink paint colours.